Not giving up, or getting discouraged no matter the circumstances.
"NEVER SAY DIE."
Staying true to your morals, values & work ethic regardless of the cost.
"NEVER SAY DIE."
Legends live forever.
If there are 3 words that more appropriately sum up the Legend we all know & love, we sure as heck don't know them. Those 3 words guided every creative element we put into this piece. From the rough leather tooled look, to the old beat up stitching, broken handcuff & 6-shooter emblazoned frame, this piece is meant to scream never say die from corner to corner. In our view, never say die is a code to live by. In today's world, it can be challenging to stay true to your roots. Just like Waylon did things his way, we adopted that mentality as we took on the monumental opportunity of conveying Waylon's message through art. Never say die. Throughout the process we found inspiration in the craftsmen that came before us, like leather workers, photographers, musicians and all the creatives that chose to do things their way, not the easy & live the "never say die" mantra not knowing any other way.
We proudly present to you 3 iconic pieces, that like Waylon, Never Say Die:
The Rambler
The Outlaw
The Rebel
